Useful tips

How can I protect my child from marketing?

How can I protect my child from marketing?

  1. Keep your children away from advertising as much as possible. Let them watch commercial-free TV or use a DVR to skip through ads.
  2. Teach kids the difference between a TV program and a commercial. Point out commercials and use a timer to show your children when a commercial begins and ends.
  3. Point out online ads.

How do you talk to kids about watching inappropriate videos?

Keep inviting conversation with your kids and keep encouraging critical curiosity. With the little kids, talk to them before and after they watch videos about what they were watching. With teens, check in on a semi-regular basis to make sure that you’re apprised of what they’re consuming.

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Should marketers target children?

Kids represent an important demographic to marketers because in addition to their own purchasing power (which is considerable) they influence their parents’ buying decisions and are the adult consumers of the future. Clothing purchases (95\% of the time).

What are the laws that protect govern children?

Republic Act 7610: Special Protection of Children Against Abuse, Exploitation and Discrimination Act. AN ACT PROVIDING FOR STRONGER DETERRENCE AND SPECIAL PROTECTION AGAINST CHILD ABUSE, EXPLOITATION AND DISCRIMINATION, PROVIDING PENALTIES FOR ITS VIOLATION AND FOR OTHER PURPOSES.

What are the rules for advertising to children?

Like all businesses, manufacturers and retailers of children’s products must comply with advertising laws and regulations….Under the FTCA:

  • Advertising must be truthful and non-deceptive;
  • Advertisers must have evidence to back up their claims; and.
  • Advertisements cannot be unfair.

How do you teach children about consumerism?

Research suggests that when parents focus on consumption and talk a lot about the importance of possessions, their child is more likely to be materialistic. Try this: Show restraint in your purchases — and talk often about the pleasure of relationships and shared experiences. Minimize time spent shopping. Limits.

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How do you become an informed shopper?

The consumer must be provided with complete, unambiguous and explicit knowledge about the products. The information must contain details regarding the contents of the product, safety warnings and product care instructions.

How do you explain marketing to a child?

“Marketing is getting people to know who you are, getting them to like you, and getting them to buy something from you.”

How do you promote children?

Market in places where kids go. Distribute advertising posters in toy stores, bicycle shops, bookstores, community recreation centers and other locations that children frequent. Running video spot ads in local movie theaters is another way to reach out to kids. Product packaging also helps sell to kids.

What is Republic Act 7610 all about?

Republic Act 7610: Special Protection of Children Against Abuse, Exploitation and Discrimination Act. AN ACT PROVIDING FOR STRONGER DETERRENCE AND SPECIAL PROTECTION AGAINST CHILD ABUSE, EXPLOITATION AND DISCRIMINATION, PROVIDING PENALTIES FOR ITS VIOLATION AND FOR OTHER PURPOSES. Section 1.