Why is the popularity of infographics rising?

So content creators realized they must rely on powerful visuals to get a chance to capture their audience’s attention. Hence, the popularity of the infographic: it greatly simplifies our digestion of complex information and has much more attention grabbing capabilities than plain text.

How has infographic popularity grown by the numbers?

The rise and fall? of infographics According to the volume of searches in Google Trends shown in this infographic, the popularity of infographics has increased by 800\% over two years since 2010. Perhaps surprisingly, the latest figures have shown a slight decrease in searches since May this year.

Are infographics still popular?

Infographics have had the biggest increase in usage among B2B marketers in the last four years — now at 65\%. When people hear information, they’re likely to remember only 10\% of that information three days later.

What are statistics in an infographic?

A statistical infographic is a type of infographic that tells the story behind your data. It’s the base choice to represent survey data, official and government data, data from different sources, etc. Additionally, it can include charts, icons, images, and nice fonts.

Why infographics are good for social media?

Infographics give you something visual and interesting to share with your followers. Not only will this engage them, it also makes them more likely to share your posts with their networks. This significantly boosts your reach and social media presence.

Why statistics is important in infographics?

Infographic Statistics On Boosting Productivity The group with visuals were 15\% more productive on their task than the group that had no visuals. When you have important information for your audience infographics help impart that message effectively by adding visual aides to enhance understanding.

Why are infographics important in engaging audience?

By using infographics, you have a better chance of capturing and keeping your audience’s attention, conveying more information in less time, and spreading your message faster. Visual materials like infographics increase audience engagement because readers pay attention to information-carrying images.