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How many podcast listeners do you need to get sponsors?

How many podcast listeners do you need to get sponsors?

Sponsorship type It can be CPM, value-based, or affiliate. In the CPM (Cost Per Mille) approach, a sponsor pays for every 1000 downloads or views. If your CPM rate is $30 and your podcast is downloaded or listened to 10,000 times, you get paid $300.

How many listeners does a successful podcast have?

How Many Listeners Does The Average Podcast Get? The average podcast gets around 27 listens per episode. The top 1\% of podcasts have almost 3,200 per episode – and then there’s The Joe Rogan Experience, which has audiences upwards of 7 million for some episodes!

How many listeners do you need to make money on a podcast?

You usually need a larger audience of at least 5K or 10K listeners per month to work with them. One of the largest ad networks is Midroll, another popular network is Authentic, and many of the podcast hosting companies have their own networks as well.

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How do I get 1000 listeners for my podcast?

3 Tips for New Podcasters To Help You Quickly Reach 1,000…

  1. How to reach the first 1,000 listeners?
  2. Build your podcast audience.
  3. Give your listeners excellent value on any topic, and they’ll always come back for more.
  4. Bring fresh value and excitement in each episode.

How do I get people to sponsor my podcast?

How to Get Sponsors for Your Podcast

  1. Understand How it Works. A podcast sponsorship is basically a deal between you and a brand or service where you help sell their products and increase awareness of their brand.
  2. Pricing.
  3. Find Prospective Sponsors.
  4. Create a Presentation.
  5. Email Your Prospective Sponsor.
  6. Send a Follow-Up Email.

Why do most podcasts fail?

Whatever the reason, not sitting comfortably within your niche is a top reason why podcasts fail. You may be able to get away with it for a little bit, but pretty soon, your audience will pick up that you’re out of your depth, or that you’re pulling at straws to fill an episode with content.

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How do I find my podcast ranking?

To see your podcast rankings iTunes, we want to use the left column. Once you click into a subcategory, you’ll see a ranking of shows. Simply find your show on the list (you may have to click through a few pages) to find its position.

How do I get my podcast discovered?

Here’s a quick recap:

  1. Build an email list or outreach list before your podcast launches.
  2. Record 3-5 podcast episodes before you launch.
  3. Pick a launch date.
  4. Create assets like images, clips, and shareable quotes.
  5. Launch day!
  6. Message your list to ask them to listen and review.
  7. Keep publishing new episodes consistently.

How do I get my podcast noticed?

What is the best podcast sponsorship length?

The current “Industry Standard” podcast sponsorship is a combo 15-second Preroll and a 60-second Midroll. Preroll: Prior to launching into the main content, the host will talk about the sponsor’s product or service for 15-seconds. Click here to listen to a sample. Midroll: You have lot more flexibility here.

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How much do podcast sponsors pay for prerolls?

For ease of math purposes, let’s say your podcast averages 10,000 listens per episode (you find this number by guaranteeing the number of listens on any given episodes 6 weeks post-publishing). 18 x 10 (for the 10,000 listens) = $180 is the cost to the sponsor for a Preroll.

How much does it cost to start a podcast?

Therefore, your 10,000 per episode podcast would cost a sponsor $430 for a Preroll/Midroll combo. Let’s say you allow 2 sponsors per episode, now you are talking $860 per episode. If your show is 4 episodes a month: $3,440. If your show is 8 episodes a month: $6,880. If your show is 30 episodes a month: $25,800.

Should you monetize your podcast Without sponsorships?

That’s ok! There are several other ways – arguably better ways – to monetize your podcast outside of sponsorships. Because when it comes down to it, bringing on sponsors puts you at risk for diluting your show, plus it takes time away from you being able to share your own products and services with your audience.