Why are small candy bars called fun size?

In 1968, it launched new candies that were slightly larger than the “junior” ones, but still smaller than Mars’ traditionally sized bars. The company used “fun size” to describe this category of sweets. The rising popularity of the miniaturized candy bars coincided with a major shift toward healthy eating.

What happened to fun size candy?

Though Mars still owns the trademark to the term ”fun size,” it lost the battle to prevent other companies from using it. The company did, however, let its trademark on “fun” expire in 1998. Candy can now be “fun” without Mars’s express authorization.

Did fun size candy get smaller?

“Fun sizes seem to be shrinking, but there is a better variety of Halloween candy these days,” said Darlene Lacey, curator of the Candy Wrapper Museum (candywrappermuseum.com), which she operates out of her home in Sierra Madre, Calif. With smaller candy bars there is more to sample and share.

Which is bigger fun size or mini?

“Snack Size” Candy – also known as “Fun Size” can be just the right size tasty give-away. These Hershey, Nestle, and Mars products are much bigger than bite-size miniatures, yet smaller than their full-size version.

Are fun size candy bars smaller?

Fun-size candy bars fall into a category of candy called “hand to mouth,” which are usually smaller, individually wrapped and more convenient for a quick sweet treat. Fun size gained traction not because the candy companies were trying to capitalize on a holiday, but because consumers liked them.

How many fun size candy bars equals a full size candy bar?

three
Dietician Desiree Nielsen warns that three ‘fun-size’ candy bars are nearly equivalent to a full-size chocolate bar.

Are candy bars smaller now?

It’s makeover time for the chocolate bars you’ve loved since you were a kid. On Thursday, some big-brand candy companies made a joint announcement that they’ll be shrinking the package size of their products, which in turn will lower the total calorie count.

Should tiny candy bars be called Fun Size?

We’ve all heard a person say: “Whoever said tiny candy bars should be called fun size is a moron, right?” Truth is, that guy is the moron. Bigger might usually be better — especially when it comes to chocolate — but it isn’t always.

Why is the ‘Junior’ size called the “Fun Size?

“My bet is one of the reasons for the ‘junior’ size that was later called the ‘fun size,’ was that, at that point, volume was everything,” Benjamin says. “It isn’t like committing to one whole big candy bar with all of its girth and all of its calories.”

Why are they called Junior candy bars?

One of them was that the Curtiss Candy Company — most famously known for Butterfinger and Baby Ruth — began creating smaller versions of their candy bars in the 1930s, as writer Ernie Smith has detailed for Tedium. Curtiss used the term “junior” to advertise the miniaturized, individually wrapped sweets.

Is a fun sized chocolate bar better?

Sometimes, fun sized is better because it improves the ratio of chocolate to filling. Sometimes it’s not, because it ruins the delicate balance of peanut and caramel. It’s a case-by-case situation, and I broke it down for you.