How do I activate custom conversions?

The first and foremost step of creating a custom conversion is installing the Facebook pixel on your website. Once that’s complete, sign into Facebook ads manager and click on “Tools”. Select “Custom Conversions” from the drop down and click the “Create Custom Conversions”.

How do I create a conversion pixel on Facebook?

In your Facebook Ads Manager, click on the menu button in the top-left corner and click All Tools at the bottom of the menu. Then under the Assets column, click Pixels. This opens the pixels dashboard. Under Conversion Tracking Pixel (Old), click the Create Conversion button.

Where do I find custom conversions on Facebook?

Within the Business Tools menu on the left, select Events Manager. After selecting your pixel, click the menu item for Custom Conversions on the left side of Events Manager. Click the “Create Custom Conversion” button and you’ll get a pop-over like this…

How do I create a custom conversion pixel?

How do I create a custom conversion?

What is a Facebook conversion pixel?

The Facebook Pixel is a piece of code that you place on your website, allowing you to monitor conversions from Facebook ads, optimise ads, build targeted audiences for future adverts and retarget people who have previously interacted with your website.

Where do I see custom conversions?

To create custom conversions and to view their activity, go to the Custom Conversions page in Events Manager.

Can you see custom conversion events on Facebook pixel helper?

The Facebook pixel page in Events Manager shows all of your pixel data. Click the Data Sources tab to see an overview of all info received and details from any partner integrations (Shopify, WooCommerce, etc.) and any custom conversions you’ve created.

How do I create a custom conversion on Facebook events?

Inside the Custom Conversions section of the Events Manager, click on Custom Conversions in the left menu. Next, click the blue Create Custom Conversion button. To get your custom conversion just right, Facebook gives you lots of options.

How do I create a custom conversion in Salesforce?

How to Create Custom Conversions: Basics Within the Business Tools menu on the left, select Events Manager. After selecting your pixel, click the menu item for Custom Conversions on the left side of Events Manager. Click the “Create Custom Conversion” button and you’ll get a pop-over like this…

How to add custom conversions to your Facebook ads?

Once you set up your Facebook pixel, you can access the custom conversions by going to your Ad manager and selecting the Events Manager option from the main menu in the top-left. Once you’ve installed the Pixel, click on Custom Conversions in the left sidebar.

How do I make changes to my custom conversions?

To make changes to your custom conversions, go to Events Manager, and then click Custom Conversion in the left menu. Select the conversion you want to make changes to, and click Manage. If you need to change the URL rules of the custom conversion, you’ll have to create a new custom conversion.