How do you market an independent film?

5 Ways to Promote an Independent Film

1. Create a hook-filled trailer. Even in the digital age, movie trailers still comprise a big part of movie marketing.
2. Roll out your marketing campaign on social media.
3. Create a simple film website.
4. Stage a public event.
5. Build word of mouth.

How are independent films distributed?

Distribution. Unlike studio films, which usually have a mainstream cinema release, independent production companies enter their films into local, national and international film festivals to gain exposure with distributors who may then buy the distribution rights.

What makes an independent film independent?

An independent film, independent movie, indie film, or indie movie is a feature film or short film that is produced outside the major film studio system, in addition to being produced and distributed by independent entertainment companies.

How are independent films funded?

Most films are financed through a combination of investors, tax credits, grants, and other sources. This funding must be secured (usually by film producers and sales agents) at the beginning of a motion picture’s development, in order to pay for all the costs that accrue during the making of a film.

How do you write a film marketing plan?

Film Marketing Plan Template

1. Build a profile of your perfect audience member.
2. Define your genre and keywords.
3. Analyze the statistics, how many targets can you reach.
4. Build your website and create social accounts.
5. Find organisations, social influencers and partners to grow your email database.

How will you understand the independent cinema from mainstream cinema?

Team Mainstream would say that indie films are nothing but deep and artsy productions that only a few can understand. Team Indie, on the other hand, would say that mainstream films are meatless, profit-oriented films that only aim to entertain the audience, and nothing more.

Why are independent films important?

Independent films equal unique and thought-provoking stories. They are more likely to tell stories of the human experience and how we get by in this crazy world we all live in. Their stories dig deep down inside of you and make you feel emotions that big-budget blockbusters only scratch the surface of.

What is independent funding?

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What is a film marketing plan?

Film marketing is a technique used to promote a film. It involves calculating everything you’ll spend on the film, including DCPs, VPFs, trailers, advertising, and advertisements. This is where the P&A comes in (Prints and advertising budget). You think of what you’re going to do in your movie.

What are the major film studios called?

In the American and international markets, the major film studios, often simply known as the majors, are commonly regarded as the five diversified media conglomerates whose various film production and distribution subsidiaries collectively command approximately 80 to 85\% of U.S. box office revenue.

Can an independent film production rival a mainstream film production?

An independent film production can rival a mainstream film production if it has the necessary funding and distribution. In 1908, the Motion Picture Patents Company or “Edison Trust” was formed as a trust.

What is the difference between independent films and studio films?

Usually, but not always, independent films are made with considerably lower budgets than major studio films. Generally, the marketing of independent films is characterized by limited release, often at independent movie theaters, but they can also have major marketing campaigns and a wide release.

What are some examples of independent film marketing?

There are many examples of the latter, including John Travolta and Bruce Willis taking less pay to star in Pulp Fiction. Generally, the marketing of independent films is characterized by limited release, often at independent movie theaters, but they can also have major marketing campaigns and a wide release.